Gen mobile boosts data across plans without price hike, a refreshing change in the wireless industry

In a move that flies in the face of the Big Three carriers' relentless effort to squeeze more cash from customers, Gen Mobile, a small prepaid wireless provider, is increasing data allowances across its plans without raising prices.

Gen mobile's updated data allotments align with the carrier's focus on value

Gen Mobile, owned by EchoStar Corporation, piggybacks on T-Mobile, AT&T, and Boost 5G networks, passing the infrastructure savings on to customers. The carrier's updated plans, effective immediately, bump up data allotments without any fine print or surprise fees.

Here's a breakdown of Gen Mobile's updated plans:

$10/month plan: 1 GB to 2 GB

$20/month plan: 5 GB to 8 GB

$30/month plan: 11 GB to 15 GB

$40/month plan: 17 GB to 25 GB

All plans include unlimited calling to over 100 international destinations, no contracts, no credit checks, and support for physical SIMs and eSIMs on unlocked devices. Gen Mobile also participates in the Lifeline program in 41 states, providing discounted or even free wireless service to eligible low-income households.

This move is a stark contrast to the Big Three, which have consistently found ways to charge customers more for less. T-Mobile, Verizon, and AT&T have hiked prices while touting